Integrity stands as the cornerstone of trust within the sporting community. It is more than just a virtue; it is a comprehensive framework that upholds ethical behaviour and safeguards the core values of sport. Personal integrity is essential, requiring leaders and stakeholders to act with honesty, fairness, and consistency. This builds credibility both internally and with the wider public.

Risk management is another integral aspect, enabling organisations to identify potential threats and respond proactively. This approach not only prevents crises but also ensures that decisions are made responsibly and with foresight. Strategic human resources management complements this by ensuring that sport organisations attract and retain skilled individuals, whose development aligns with long-term success and ethical conduct.

Combatting doping and competition manipulation is fundamental to maintaining fair play. It requires robust policies and coordinated efforts with national and international bodies. In addition, fighting corruption through internal controls and implementing checks and balances strengthens governance and ensures that power is exercised responsibly and transparently.

Integrity, therefore, is vital to protect sport from unethical conduct, reinforce public confidence, and ensure that values like fairness and respect prevail in every arena.